Oneida Ltd. and the Anchor Hocking Co. have entered into a licensing agreement for glass products for use within the foodservice industry. Under this agreement, the two companies' foodservice glassware lines will be consolidated, and going forward will be co-branded as Anchor Glass/Oneida. Sales under the agreement will commence February 1, 2005. The alliance brings together the Oneida Foodservice Division's channel-focused sales organization -- specifically for chain restaurants, hotels and gaming establishments, and transportation markets such as airlines and cruise lines -- with Anchor Hocking's key dealer distribution; core strengths in manufacturing and procurement, marketing, and product development; and exemplary customer service standards. Together, the Anchor Glass/Oneida brand and its associated sub-brands will create a full assortment of stemware, barware, serveware and specialty glass items encompassing hundreds of products and more than 50 shapes and designs.
For more information, call (315) 361-3138.
Did you enjoy this article? Click here to subscribe to Ceramic Industry Magazine.