Ceramic Industry

Best Tile and GranitiFiandre Expand Distribution Agreement (posted 8/24/07)

August 24, 2007

Best Tile Distributors of New England, part of the East Coast Tile family, has expanded its partnership with GranitiFiandre. Best Tile has established exclusive distribution rights to the Italian firm’s advanced porcelain surfacing collections in 15 states on the East Coast. As part of the new strategic alliance, the high-end Geologica Showroom at the Boston Design Center has been renamed Geologica by Best Tile.

Located at One Design Center Place on the Boston Waterfront, Geologica by Best Tile is a 1700-square-foot, high-end showroom dedicated to the architectural and design community. Geologica by Best Tile predominantly showcases the technically superior Geologica line of advanced porcelain. Geologica is a branded line of porcelain manufactured by GranitiFiandre that represents recreations of rare, exotic and technically limited marbles, granites, limestones, quartzites, slates and travertines.

“The marketing potential is much greater for us by partnering with a distributor like Best Tile,” said Josephine Fatta, who manages the Geologica by Best Tile showroom. “The new partnership lends Geologica an instant presence in the region, and will help us gain visibility with the architectural and design community. It should also help us expand further into the commercial and high-end residential sectors.”

For more information, call (802) 863-5800, fax (802) 865-5025, e-mail at lcote@eastcoasttile.com or visit www.besttile.com. GranitiFiandre’s website is located at www.granitifiandre.com.