Ceramic Industry

INSIDE CI<br>Staying True

December 5, 2003
To avoid maintenance issues and product quality problems, truing ultra-thin diamond blades to their cross-sectional shape is important in achieving accurate geometeries in diamond sawing processes.

Truing ultra-thin diamond blades to their original cross-sectional shape is a crucial step in achieving repeatable and precise part geometries in diamond sawing processes. If a blade is misaligned or "out of round," it can cause severe maintenance issues and product quality problems. According to Bill Abeyta, there is a simple solution for this problem-an in-process blade truing device that automatically maintains the rotational integrity of both single- and multiple-blade adaptations. (See the article titled "Online Truing" for more information.)

If only our lives could be controlled so precisely. Our industry is changing, consolidating, shifting overseas, and many of us are caught in the middle, feeling "misaligned." Although the U.S. economy as a whole appears to be improving, manufacturing continues to suffer plant closures and layoffs as companies struggle to become more efficient and more competitive. In such challenging times, it's difficult to remain motivated and develop creative ideas for improving our businesses. Wouldn't it be nice if there were an automatic truing device that could keep us on the right track?

According to Dave Kahle, a consultant and trainer who has helped thousands of clients increase their sales and improve their sales productivity, we have more control over the situation than we think. "Even though the world around us may be dreary and depressing, that in no way reduces our personal need to do the best we can. And that means that we all have a responsibility to stay motivated," he says.1

Kahle advocates that staying motivated is as simple as taking charge of our thoughts. "The reason you may feel depressed or anxious is because you are thinking depressing or anxious thoughts. Change your thoughts, and you can change your feelings. Change your emotions, and you can change your behavior. Change your behavior and you can change your results," Kahle says.

Sure, that's easy for Kahle to say. He isn't facing plant closures, layoffs and increasing competition from China. Positive thinking won't change our nation's trade policies, our plant's operating efficiencies or any other circumstances that are outside of our control.

But what if, simply by changing our attitude, we could find a new market niche or a way to increase sales? What if, by believing that we can improve our business, we could tap into more creative ideas for new products, better marketing strategies and/or enhanced customer service? And what if we could find the motivation to get involved in initiatives that can improve the future of our industry?

The alternative is to drift along helplessly-and that can only cause more problems. As we reach the end of 2003, it's up to each of us to face the year ahead with a positive outlook and a "can-do" attitude.

P.S. If you're not a regular subscriber to Pottery Production Practices (PPP), be sure to check out the Winter 2003 edition of this supplement starting on p. 19 in this special combined issue. Qualified readers can subscribe to future editions of the PPP on this website.


1. Kahle, Dave, "Staying Motivated In Challenging Times." A complete copy of Kahle's article can be found at http://www.ceramicindustry.com/CDA/ArticleInformation/features/BNP__Features__Item/0,2710,114186,00.html.