Digital Printing Technologies Help Expand Opportunities for Worldwide Ceramic Floor Tile Market
The global non-resilient flooring market is expected to reach $253.41 billion by 2020, according to a recent study by Grand View Research, Inc. Advanced digital printing technologies for ceramic tile have led to the development of innovative and versatile products, along with improved installation techniques. These advances have significantly broadened the scope of their application across the residential, commercial and industrial flooring markets. Rising urbanization and the subsequent increased demand in the new construction sector is expected to be the key driving force for the market over the forecast period.
Raw material costs have significantly impacted the non-resilient flooring industry. Ceramic tile are manufactured out of raw materials that are readily available. However, fluctuations in the prices of raw materials, along with decreased margins for manufacturers, have led to an increase in ceramic product prices. But technological advancements in mining and processing of natural and manufactured stone are expected to result in reduced prices over the next six years.
The global demand for non-resilient flooring was estimated to be 89.48 billion square feet in 2013. Ceramic flooring accounted for over 60% of this volume. This high demand can be attributed to increased usage in commercial applications such as malls and shopping centers, as well as work and office spaces. Among stone flooring, marble and granite are expected to witness high growth. Manufactured stone, concrete tile, and engineered quartz products have significantly contributed to overall industry growth.
Residential applications contributed to over 50% of the overall market revenue in 2013. An exponential increase in property resale has led to an increase in homeowner remodeling and home improvement projects, as well as price escalations of residential property across the globe. This has proved to be an incentive for non-movers to invest in their homes and upgrade to stone countertops and flooring. Stone and ceramic suppliers have targeted online retail channels and home centers as a result of high growth in the residential sector.
Developing markets in Asia-Pacific have captured a sizable portion of the overall demand, both in terms of volume and revenue, which can be primarily attributed to rapid urbanization and increasing infrastructure facilities in the region. Increased demand from retail, healthcare, education and commercial sectors have driven the non-resilient flooring market in North America and Europe.
Key non-resilient flooring market players are Ceramica Saloni (Spain), China Ceramics (China), Dal-Tile (U.S.), Mannington Mills (U.S.), Mohawk Industries (U.S.), RAK Ceramics (UAE), and Shaw Industries Group (U.S.).
For additional information, visit www.grandviewresearch.com.