Ceramic Industry News / Glass / Market Trends

Smart Windows Market to Reach $5.3 Billion by 2020

The global market for smart windows is about $2.3 billion today, and is anticipated to grow to $4.7 billion by 2018 and $5.3 billion by 2020, according to “Worldwide Smart Windows Markets 2013-2020,” a new report from NanoMarkets. Smart windows reportedly still have to overcome a perception problem, as many architects and construction firms tend to view smart windows as expensive and low performing. In addition, many smart windows companies are misreading the recovery in the real estate markets around the world, which may turn out to be temporary. If this is the case, smart windows firms may overinvest and see a rapid decline in profitability if real estate markets go into a slump again.

The fastest growing market for smart windows will be for active smart window glass. This market is already just over $1 billion, and is expected to reach $2.7 billion by 2018. Active glass windows combine the transparency of glass with full control of both light and heat, and can be used both for buildings and vehicles.

While the U.S. will continue to be the largest market for smart windows, the greatest growth opportunities in the smart windows sector are expected to be found in China. Currently, the market for smart windows in China is around $285 million, growing to $740 million in 2018.  Many of the new commercial buildings in China are LEED-certified, making them very suitable for smart windows use. In addition, these buildings are designed by large Western architectural firms with a strong familiarity with smart windows. 

The Chinese market for luxury cars—the kind of car most likely to use smart windows—is also growing quickly and is predicted to soon overtake the U.S. market. By 2020, China is expected to account for 23.8% of the smart windows market in cars and light automobile vehicles, followed by the U.S. at 21.8%. It also seems likely that as smart windows technology is transferred to China, new Chinese smart windows firms will begin to emerge.

For additional information, visit www.nanomarkets.net.

Did you enjoy this article? Click here to subscribe to Ceramic Industry Magazine.

You must login or register in order to post a comment.



Image Galleries

2015 Ceramics Expo

Snapshots from the 2015 Ceramics Expo, April 28-30, Cleveland, Ohio. Posted: May 14, 2015.


Ceramics Expo podcast
Editor Susan Sutton discusses the upcoming Ceramics Expo with event director Adam Moore.
More Podcasts

Ceramic Industry Magazine

CI May 2015 cover

2015 May

Our May issue covers bulk batching, pneumatic conveyors, high-temperature furnaces and more! Be sure to check it out today.

Table Of Contents Subscribe

Daily News

We know where you find the latest ceramic industry news (ahem), but where do you catch up on the rest of your daily news?
View Results Poll Archive


M:\General Shared\__AEC Store Katie Z\AEC Store\Images\Ceramics Industry\handbook of advanced ceramics.gif
Handbook of Advanced Ceramics Machining

Ceramics, with their unique properties and diverse applications, hold the potential to revolutionize many industries, including automotive and semiconductors.

More Products

Clear Seas Research

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


facebook_40px twitter_40px  youtube_40pxlinkedin_40google+ icon 40px


CI Data Book July 2012

Ceramic Industry's Directories including Components, Equipment Digest, Services, Data Book & Buyers Guide, Materials Handbook and much more!